PR & media relations

Public relations refer to a strategic communications approach that businesses can use to build and maintain a positive image and reputation. Our expert team of PR consultants will create and maintain solid relationships between your clients and the public, media, stakeholders and other relevant parties. Our ultimate goal is to help your brand to establish trust, credibility and a favourable perception of the entity that you represent. 

Media relations

Building and maintaining relationships with journalists, editors, and influencers to secure positive media coverage.

Press release writing and distribution

Crafting compelling press releases and disseminating them to relevant media outlets to announce news, events or updates.

Media training

Preparing spokespersons to effectively communicate key messages during interviews or public appearances.

Brand positioning

Developing and implementing strategies to establish and strengthen a brand’s position in the market through media channels.

Monitoring and reporting

Tracking media coverage, analysing data and providing regular reports to evaluate the impact of PR efforts and adjust strategies accordingly.

Influencer/ Key Opinion Leader (KOL) engagement

Working with key opinion leaders (KOLs) and influencers can provide several benefits for your business, particularly when it comes to marketing and public relations. These include building credibility and trust, getting increased reach and brand awareness, authenticity, and targeted marketing.

At HRS, we can identify and approach the best influencers and KOLs that fit your brand, and manage that relationship, ensuring the KOLs/influencers spread a consistent message that aligns with your values. Influencers and KOLs are a great way to create a positive image of the brand through short-term campaigns.

Event management

We can conceptualise, plan, organise and execute events or gatherings on behalf of your business. Our events vary in scale and nature, from advisory boards and trade shows to roundtable discussions and research symposiums. We can oversee all aspects of event planning, including logistics and operations, marketing and promotion, registration and ticketing to post-event evaluation. At HRS, our team have strong organisational, communications and problem-solving skills, ensuring your event is a success from the outset.